Cosmetic brands sell their products on the perception that their goods are of the highest quality. To that effect, they put a lot of effort into their marketing to create that comprehension. The packaging of a beauty or a cosmetic item plays a vital role in how it is perceived by the buyer. This is why most businesses are using custom boxes for their products, as they not only increase the perceived value of the cosmetic brand itself but also offer benefits that standard packaging can’t.
Enhanced item safety, low initial investment, and custom designs are just some of the perks of custom boxes. Aside from being customizable, there are so many types of bespoke packaging, each suitable to pack certain items, that a business selling whatever product will find the ideal box for it. Rigid packaging is one such type that can be used for various retail goods, including cosmetics. On top of that, the rigid box itself has quite a lot of diversity in design. With that being said, this article will discuss the top six types of rigid packaging boxes that are most suitable for beauty and cosmetic goods.
Contents
Best Rigid Boxes for Cosmetics
Before we start with the main topic of discussion, let’s take a brief look at what custom Rigid boxes are. While custom packaging is usually made with light materials like Kraft paper or cardboard stock, these boxes are made of dense chipboard that is wrapped in specialty paper. It is a premium packaging often used for luxury goods.
On top of that, there are two types of rigid boxes, partial finish and full finish, these names are pretty self-explanatory. In the former, the chipboard and its wrapping are only partially complete. It has a war look to it as the materials are not fully covered. Also, it is quite cheap compared to the full finish, as it required less material to make. As for the full finish, the chipboard is completely covered with paper, which makes it look elegant.
Now that we understand what custom rigid boxes are, the following are the different types of them that can be used to pack cosmetic or beauty products.
Custom Round Shaped Boxes
These round boxes are gaining popularity in the cosmetic industry, as more and more brands are using them. The reason for it is simple, their unique shape and style. As the name suggests, this packaging has a very distinct visual appeal. Since most businesses use rectangular or square shapes, using a custom round shaped box stands out on the retail shelf and easily catches the eye of the buyer.
On top of that, the curves give the cosmetic goods a very opulent look and increase their perceived value. The shape of the packaging has the power to evoke emotions in customers, such as feelings of softness and femininity, aligning perfectly with many beauty and cosmetic brands. As for its application in the cosmetic industry, there are quite a lot of them.
Skincare Jars: For creams and serums, enhancing a luxurious presentation.Makeup Compacts: Tailored designs for specific products.Bath Products: Ideal for bath bombs or salts, promoting indulgence.Gift Sets: Attractive packaging for curated collections.Custom Tuck Top BoxesThis style of packaging is one of the most commonly used for cosmetic products, and for good reason. Tuck top boxes offer both utility and style. Let’s start with its practical features. Its simple design allows ease of access, and the tuck flap on top securely closes the packaging, which lowers the risk of damage by keeping the item in place.These boxes are a smart choice with a simple structure made up of a base and a lid with tuck flaps that slide securely into place. This simplicity makes them easy to assemble, which is always a plus. This packaging can be used for a variety of beauty products, from tiny lipsticks to larger skincare items and gift sets.Makeup Items: Tuck boxes are ideal for lipsticks, eyeshadows, and blush, effectively showcasing colors and branding.Skincare Products: Perfect for serums, moisturizers, and creams, these boxes elegantly present detailed product information.Fragrances: Custom tuck boxes protect and beautifully display perfume bottles.Gift Sets: Great for collections of beauty products, tuck boxes are perfect for gifting and allow for creative designs.
Magnetic Closure Boxes
It is quite self-explanatory what these boxes are, if not, this is a bespoke rigid packaging with a magnetic flap on the lid. The magnet allows the lid to firmly close and hold it in its place. This not only gives the packaging a look of elegance but is also very practical, as the product remains safe and secure inside the box.
On top of that, the magnetic nature of the lid creates an enhanced unboxing experience and adds a sense of luxury. Rigid boxes using a magnetic lid are appreciated by buyers, as they make them feel special and valued. Also, this style of packaging can be used for a variety of cosmetics, such as luxury or high-end beauty items, serums, creams, and perfumes.
Two Piece Boxes
These rigid boxes have long been a staple of packaging style in the cosmetic industry. The box consists of a base and a lid. It is referred to as a two piece box because the lid is separate from the base. It is suitable for various beauty products. However, it is most commonly used for makeup palettes like eyeshadow and blushes. But that does not mean it isn’t used for any other type of cosmetic.
Skincare Collections: Ideal for sets that include multiple items, such as serums and creams, these boxes can hold products together while offering an elegant way to display them.Fragrance Bottles: Perfect for showcasing luxury perfumes, these boxes can enhance the visual appeal and protect delicate glass bottles.Gift Sets: Two-piece boxes are often used for curated gift sets, making them suitable for holidays and special occasions.
Slide Out Boxes
This type of rigid box is characterized by its drawer-like mechanism. Cosmetics packed in them can be easily pulled out, which makes them both practical and elegant. Being made with rigid materials, the packaging offers better item protection than standard boxes. Cosmetic items in particular are quite vulnerable to moisture or heat, and being made with a thick chipboard, the slide-out box protects the items from these external factors. On top of that, its sturdy construction also helps to resist impact during transit, which means the box maintains its pristine form for a long time.
The key feature of this rigid box type is its drawer mechanism, which allows the contents to be easily accessed by the user. Also, it creates an interactive experience for the buyer, which enhances the engagement with the product itself.
Window Boxes
These boxes are a standout choice in beauty and cosmetics packaging. They feature a clear plastic window that invites buyers to take a peek inside, displaying the product without the need to open the box. Made from chipboard, these boxes can be tailored in various shapes and sizes, perfect for everything from vibrant lipsticks to elegant skincare jars.
Enhanced visibility of the goods is the key feature here. As the name suggests, the box has a cutout on its front, often on the lid, that clearly displays the cosmetic inside. This gives the buyers a good idea of what they are purchasing, which leads to a high chance of sale.
Conclusion
Rigid packaging is more than just a sturdy container of goods, it offers much more than that. It gives cosmetic or beauty products a touch of premium and boosts their visual appeal. Also, it offers better item safety and can be made in any size or shape to perfectly fit the product. The boxes we have listed in this article are evidence of that and are also the top six rigid packaging boxes for cosmetic goods. If you are interested in packing your beauty products in one of these boxes, CPP Boxes is a reliable packaging partner. They offer free shipping and design support, and their minimum order requirement starts at 100 units.
Usamagazinelive